ClickFunnels Vs LeadPages Review

Last Updated August,26 2018

ClickFunnels Latest Pricing Review, ClickFunnels vs LeadPages Pricing Review, ClickFunnels vs LeadPages Comparison

Almost every internet marketer on the planet must have heard of ClickFunnels, which has been hyped up in the recent years. It has been proven as an all-in-one ultimate funnel tool for internet marketers, business owners, E-commerce owners, coaches, consultants and basically anyone hoping to attract traffic, built lists and reap successful conversion (the ABCs of successful online marketing). 

Of course there are other funnel building tools in the web. Leadpages is one such tool which established itself as a solid funnel building software before ClickFunnels. However, it is ClickFunnels time now - I have used both ClickFunnels and Leadpages; let me show you how Leadpages is being overshadowed by ClickFunnels at the moment. 

I will also provide a ClickFunnels vs Leadpages Pricing Review, which will help you decide on selecting the most cost effective option. 

I was introduced to ClickFunnels through their Free Trial Program after I had seen some user success stories. I wish to share my story with you so you may benefit from using this effective tool for your online marketing. 

so what is clickfunnels?

Some of you may not have heard the term ClickFunnels, and some may have heard of it but have no idea as so what it is. So here is the description: ClickFunnels is one of the easiest and fastest ways to create marketing funnels on the web. As you may already know, marketing funnel is the term given to the process of getting people to know your product/service to getting them to buy it eventually. If you look at it diagrammatically it will be shaped like a funnel, with the top part being wider than the bottom one, as shown in the image below. 

ClickFunnels has been at the internet marketing front-line for about 3 years now, and it is being used by thousands of internet marketers, being the ultimate all-in-one funnel building dream tool. 

Russell Brunson is the founder as ClickFunnels, as well as being the founder of DotCom secrets, so you might have heard of him if you are in the internet marketing arena. Also, FunnelHacks, which can be considered the number one webinar for internet marketers, was created by Russell Brunson. He is undoubtedly one of the experts of internet marketing at present. Russel has also written some excellent books on internet marketing besides DotCom secrets, such as Expert secrets, which you can pursue to increase your internet marketing knowledge.  

ClickFunnels Pricing Comparison

ClickFunnels vs Leadpages: Comparison of Basic Features

Both ClickFunnels and LeadPages are funnel building software designed for online marketers. Some might look at it and say both do the same thing, but one does more things than the other, which gives it a definitive edge. So in the following I will do a comparison of the basic features of the two online marketing tools. 

  • What is it? Sales Funnel Analytics involve split testing and other advanced features 
  • Customization: Pages are custom built by ClickFunnels page builder.  
  • Sales: Creation of Complete Sales Funnel including sending of leads and buyers. 
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    Auto Responder and CRM Capability: Affiliate Management Tool and  AutoResponder System available for certain pricing plans.
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    Payment Processing: Payment processing of the online business seamless integration with NMI, Stripe, Recrurly and many more.  
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    Advanced Features: Allows you to create multiple funnel steps including downsells and upsells. 
  • What is it? Simple Analytics information such as page and conversion information 
  • Customization: Drag and Drop feature onto fixed templates 
  • Sales: Incomplete sales funnel as leads are collected using opt-in pages. 
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    Auto Responder and CRM Capability: No Affiliate Management or AutoResponder Tool available
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    Payment Processing: No integration available with payment processes 
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    Advanced Features: No feature to upsells or downsells with your funnel

CLICKFUNNELS Vs Leadpages Pricing comparison


There are two different payment plans with ClickFunnels.

  • The Basic pricing is $97 per month 
  • The Etison Suite plan is $297 per month. 

Coming to LeadPages, there are three pricing options.

  •  Standard, which costs $25 per month
  • Professional, which costs $48 per month
  • Advanced, which costs $199 per month 

Looking at the pricing it may seem that LeadPages is more affordable than ClickFunnels; the reason for that is the multitude of extra features offered by ClickFunnels which is not available in LeadPages. The following figure will show you what features that ClickFunnels have that LeadPages don't.  

So the extra features is really worth your money as it automates a lot of functions and makes things thousand times easier for you. This is why ClickFunnels is priced higher than LeadPages. 

Does CLickFunnels, Leadpages have contracts?

No, you are free to cancel it anytime as there is no contracts signed for both Clickfunnels and LeadPages. Also there is no setup fee with either one. However, unlike LeadPages ClickFunnels offers a 14 day free trial. In other words, you will get it free for the first 14 days, after which billing will continue unless you are not satisfied with the product and wants to cancel the plan. 

Now we will look at what is offered under the basic plan of ClickFunnels as opposed to LeadPages.


ClickFunnels Basic ($99 per month)                                                              LeadPages Basic ($25 per month)

  • Create Pages
  • Mobile Responsive
  • Build Complete Sales Funnel
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    Sell Products and Services, with seamless integration with Payment Processes
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    One-Click Upsell Options
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    One-Click Downsell Options
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    Webinar Funnels
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    Membership Sites
  • Create Pages
  • Professional Themes
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    No A/B Split Testing
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    Very little integration with payment processors 
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    No Upsells
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    No Downsells
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    No Funnel Building
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    No Webinar Funnels

What is included in the clickfunnels basic plan?

Let's see what is included in the Basic Plan of ClickFunnels which costs $97 per month. Let's see what you get for your money. It includes the following features:

  • 20 Funnels
  • 20 Individual Pages
  • Limitless Contracts
  • 20000 visitors per month
  • 3 Custom domains. 
  • Integration of Email with most providers
  • Integration of Payments with many providers

What is included in the clickfunnels etison suite plan?

Now let's see what is included in the Etison Suite Plan of ClickFunnels which costs $297 per month. Obviously it provides an assortment of added features given the price. The following are what you get:

  • Unlimited Funnels
  • Unlimited Pages
  • Unlimited Contracts
  • Unlimited Visitors 
  • Unlimited Custom Domains
  • Email Integration
  • Payment Integration
  • Membership Funnels with no member limit and opt-in funnels
  • Actionetics Access: CRM capabilities and Email Builder
  • Backpack Access: Ability to run your affiliate program within ClickFunnels

In order to get a proper idea of the difference between the Basic and Etison Suite plans of ClickFunnels, a side-by-side comparison of the corresponding features is shown below.

comparison of clickfunnels with leadpages and other popular platforms

In the following I will provide a very useful 'master' chart that compares ClickFunnels with Leadpages and other platforms available on the market. The key factors you should consider are,

  • Setup fees
  • Number of pages, funnels and contracts
  • Unique Visitors
  • Integration of Payments (Makes it a lot easier to earn money which is the ultimate goal)
  • Integration of Emails
  • Text Capaibility
  • A/B split testing
  • Funnel Building tools

A good study of the following chart will provide you with a pretty good idea of what is suitable for you.


What can I do with Clickfunnels funnel building tool?

Clickfunnels is there to help you create a sales funnel to draw in more customers for your product/service and ultimately lead to increased profit from your business. It is a highly automated process so you don't even have to break a sweat anymore to do business. There are lots of things you can do with ClickFunnels:

  • Create Funnels Tailored to your niche (Consultant, Expert, Service Provider, Coach, etc)
  • Create Funnels based on objective (Sell Customers, Build Email List, Upsell, Downsell, Membership Funnel, Webinar Registration and more)
  • The existing funnel templates of ClickFunnels are time-proven to be effective. Even multi-step funnels are available, which you cannot find in LeadPages
  • Alternatively, you can create your very own funnel catering to your unique needs
  • The Funnel Building Tool will allow you to edit the content of your pages as you see fit

The following image shows how the ClickFunnels dashboard looks like.

Starting to build a funnel will be a piece of cake from the Dashboard; you can browse the funnel library from there. 

The following shows the different funnels you can choose from

After choosing a funnel, the next step is choosing a template that is best for you. Don't worry, you will have a video of Russell Brunson explaining the funnel and the time estimates and reassure you of your selection, which is pretty nice. 

Leadpages design tool review

Now let's look at Leadpages funnel builder and see how it fares against ClickFunnels. Leadpages is specially made for what you would call "opt-in" pages; when you look to gather email addresses and build a contact list. With Leadpages you can,

  • Choose templates that offer different looks
  • Choose templates based on conversion rate
  • Find out whether the page is mobile responsive or contains multiple form fields
  • Sort templates based on conversions 
  • Use it as a good starting point to bring in new prospects 

However, you CANNOT use LeadPages to build multi step funels.

The following shows some of the designs of LeadPages.

The following is the look of the design tool of LeadPages.

LeadPages has a lot of sleek designs that appear good. If you are concerned about appearance then LeadPages will be suitable for you; however, if you are looking to build a complete multi-step funnel with focus on conversion rates then ClickFunnels is the right choice for you. 

Clickfunnels vs leadpages support

Customer support is an important thing to consider when you are looking to buy any type of service. It is vital for you business to get prompt solution for any type of issue that may come up while you are using the service. Let's see how the support of ClickFunnels and Leadpages compare with each other. 

ClickFunnels Support

The support you will find in the basic ClickFunnels Pricing is amazing. The ClickFunnel support is specifically for those who are relatively new to internet marketing who are looking to create their first sales funnel. If you are new to making profit online then you need a proper guiding hand to walk you through the correct steps. ClickFunnels will provide just that. 

Taking an example of a support mode, ClickFunnels offers something called Gamefication.  It is a game which helps you learn about the ClickFunnels platform. You can play the game every day to learn about the funnel builder. This is an innovative and interesting way devised by ClickFunnels to help you master the tool as fast as possible. 

Also, you can find other modes of support from ClickFunnels such as Chat Box and a Help Section where you can find answers. If you can't find a solution for your issue still you can file a Support Ticket. ClickFunnels has made it easy for you to reach out for help. 

LeadPages Support 

Looking at LeadPages Support, they do not offer much information on how much or what type of support they offer. You will have to dig deeper to find the types of support they offer. As it happens, LeadPages does not provide full support for the basic plan, while ClickFunnels provides everything in their basic plan. This should not come as a surprise if you look at the LeadPages and ClickFunnels Price. Not having proper support is a risky thing as you could be struck doing something which could waste valuable time. It looks as if their strategy is to prompt you to upgrade from the basic package so that you get full support.

Also, you can get support not only from the service provider but also from other business owners using the same product. If you look at numbers, ClickFunnels has much more members in the support group than LeadPages. The following will show you the number of people in each support group. 

So it's clear that it will be easier to get help from peers for ClickFunnels. 

Clickfunnels vs leadpages affiliate program - how you can money make promoting


The best thing about the ClickFunnel affiliate program is that you do not have to be a paid member to be a part of it. And the icing on the top: they pay 40 % recurring commission each month for both their information products and funnel building software. The following shows how much you can earn with so little effort.

And that is not all, ClickFunnels Affiliate Program has a feature called Dream Car Winners. After you reach the 100 customer mark they will pay you $500 per month for your car. And this will be doubled to $1000 once you surpass 200 customers! 

LeadPages Affiliate Program

Well, the LeadPages program does not have the aspects that make Clickfunnels program great. For instance, you have to be a paying member to be a part of the program. And the commission is 30%, as opposed to the 40% commission from ClickFunnels. 

Clickfunnels vs leadpages Conclusion


  • Offer Complete Multi-Step Funnels
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    Focus on Conversion Rate
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    Offers full support for basic package
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    Integrates with Payment Processors
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    Has Autoresponder and CRM capability
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    No Setups fees or Contracts
  • Affiliate Membership offered for non paying members too
  • Affiliate Program will pay you for your dream car after reaching your 100th customer
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    40% commission on their Affiliate Program
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    Offers Free 14 day Trial
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    Members can share funnels with each other
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    Digital Asset Delivery
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    You can see who is moving through the funnel


  • Sleek Elegant Designs
  • Focus on appearance
  • Great for Designing Opt in pages
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    30% commission on their Affiliate Program
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    No Setup fees or Contracts
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    Digital Asset Delivery
  • Does not offer Multi-Step Funnels
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    Does not Integrate with Payment Processors
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    Need to upgrade package to receive full support
  • Affiliate Membership offered only for paid members
  • Does not have Autoresponder or CRM capabiity

It should be clear that which Funnel Building Software has the most advantages. ClickFunnels is definitely worth the extra money you pay; you can earn much more!